What is an HTML Email Template?
An HTML email template is a pre-designed email layout built with HTML and CSS. Unlike a plain text email, an HTML email can include images, buttons, coloured backgrounds, custom fonts, and structured layouts. Marketing emails, newsletters, order confirmations, and event invitations are almost always HTML emails because they look polished and on-brand. Building one from scratch requires HTML knowledge, but this tool lets you create a basic template by filling in fields and clicking a button.
When Would You Use This?
- Email Marketing: Create a branded promotional email to announce a sale, launch, or event. Download the HTML and paste it into your email platform (Mailchimp, Brevo, etc.).
- Cold Outreach: Design a structured outreach email with a header, body, and call-to-action button that looks professional.
- Internal Newsletters: Build a company newsletter template with your logo and consistent styling.
- Event Invitations: Create a visual invite with an image, details, and an RSVP button.
- Order Confirmations: Template a receipt-style email with a header, product summary area, and footer.
How to Build Your Email Template
- Type your email Subject — this appears as the header in the preview.
- Write your Body Content — the main message of the email.
- Pick a Background Color and Font Color using the colour pickers.
- Choose a Font Size for the body text.
- Upload a Header Image and/or Body Image if needed.
- Enter a Button Text and Button Link for the call-to-action.
- Click "Update Preview" to see how the email looks.
- Click "Download Template" to save the HTML file — ready to use in any email platform.
Good to Know
Q: Will this work in Gmail, Outlook, and Apple Mail?
A: The template uses basic inline HTML which renders in all major email clients. Very complex CSS may behave differently in Outlook, which has limited CSS support.
Q: Can I edit the downloaded HTML?
A: Yes. Open it in any text editor and adjust the HTML directly to fine-tune colours, spacing, or content.
Q: Are my images uploaded anywhere?
A: No. Images are embedded as base64 data inside the HTML file. Nothing is sent to any server.